Learn how Boost Connect's dynamic Partner Bundling Platform helps digital merchants to acquire new customers fast and at minimal Customer Acquisition Cost (CAC) and MNOS to create data-driven offers and brand new revenue streams.
Reach & Acquire
Increase customer base with attractive offers.
Grow revenue by activating merchant content.
Retain & Grow
Improve customer lifetime value by giving customers more reasons to spend.
In line with Boost Connect’s 3 pillar “Reach & Acquire | Monetise | Retain & Grow” strategy, the following are examples of apiFlex bundling models:
Reach & Acquire
HOW IT WORKS
Basic content is associated with mass market daily data packs
Merchants offer “try before you buy” content to an extended consumer base at zero cost
Subscriber is presented with basic content on offer and selects to try
Subscriber chooses to use content for free or register and subscribe
Supports a wide range of promotional offers and allows merchants to define how each offer can be accessed by a target segment. Activations are done via API calls and SMS.
For any content offered free of charge on the basis of a single, one-time download - with or without the capability of in-app purchases.
For any (initially free) subscription offer to a customer, who can then be converted to a paying customer and charged accordingly.
For any one-time usage offer that has a time-based duration (validity) associated with it. Upon expiry Subscribers can then choose to pay for subsequent purchases.
- Acquire new customers fast and at minimal Customer Acquisition Cost (CAC)
- Improve Customer Lifetime Value (CLV) through increased retention and spend
- Leverage content relevancy per subscriber segment
- Promote Subscriber 'stickiness'
- Boost data usage
ONE PLATFORM. CONNECTION.
ONE PLATFORM, ONE CONNECTION
REACH OVER 150 MILLION MOBILE CUSTOMERS
YOUR DIGITAL OFFERING
MERCHANT CONNECTIVITY : VIA BUNDLING PUBLISHED API
MARKET CONNECTIVITY : VIA APIFLEX ACCESS-SPECIFIC ADAPTORS
Use relevant digital channels matching customers segments.
Bundle with data that is relevant to subscribers.
Interact quickly to refine offers and improve campaign effectiveness based on real-time data analysis.
Utilise MNOs established retail and digital channels to minimise marketing spend.
Leverage Apigate's broad reach and existing connections across Asia.